THIS PAGE CONTAINS IMAGES; IMPOSITION AND PRICE INFORMATION FOR, HOME DIGITAL LIGHTROOM
 PROCESSED IMAGES. THIS PAGE IS LARGE; IT 
MAY TAKE SOME TIME, TO LOAD. TOM'S E-MAIL ADDRESS. THIS PAGE: WAS CREATED; TO FURTHER GREATER GOOD,
 FOR THE HUMAN RACE.
THIS PAGE WRITTEN FOR THOSE
 WHO LIKE TO READ. THIS PAGE: WAS CREATED;
 TO EXPLAIN SOME OF WHAT I DO FOR CLIENTS USING DIGITAL FORMAT. THIS PAGE: WAS CREATED; 
TO EXPLAIN SOME OF WHAT I DO FOR CLIENTS USING FILM FORMAT. THIS PAGE: 
CONTAINS EQUIPMENT; THAT IS ANTIQUE, THAT IS; MORE THAN, 30 YEARS OLD.
These are people that I know well or knew well because they are some of my friends. This page shows a view of covers created for Onalaska High School athletic banquet 
and the Christmas cover of the student magazine at WWTI. This is a image clean up of the church that I work with and attend sometimes. This is an image of my photogrphic studio.

TRADITIONAL PHOTOGRAPHY
Much of this may also be applied to FILM or digital.

One preliminary contact appointment free for; engagement, anniversary or portrait clients. Questions call me at home. 782-2640
Serving La Crosse for more than 45 years. Model contract/release required, you must be 18 or the signature of a parent is required.
Actor's: models; artists, musicians, studio operators, agent representatives, radio personalities, writers, authors, publicists, celebrity entertainers, event promoters, accountants, merchants, especially interested in young (you must be 18 years of age) female fitness enthusiasts, personal trainers, bodybuilders and welcome! to anyone not listed.

Color Photography for the following applications; Yearbook Portraits, Portraits for Resume', Portfolio, Engagement Announcement, Business or Calling card, Architectural, Automobile, Insurance, Passport, Real Estate. Advertisement, Architectural and Insurance photography in the afternoon unless the object needs to have morning sunlight.

Turnaround time for Black & White: in film format; about a quarter year.
For cost containment I like to work from a contact sheet for traditional Black & White.
Prices for Black & White photographs, 40˘ per square inch. In house sizes; 8"x10", 5"x7", 4"x6", 3.5"x5" , wallet size (Approximately the size of a wallet card or 2.5"x 3.5").
I keep a supply of darkroon chemistry in the dry state (un-mixed) I keep a supply of an assortment of sizes and finishes of black and white printing paper.

With bracketing (exposure manipulation) there are about 6-8 accurately placed exposures in one roll of 24 film.
You must contract for a minimum of 20 exposures on roll of film,
Because Black and White is a double silver process, film reel loading is done in total darkness (to load the film onto the reels) for film developement.

Graphic Arts:

Graphic arts design is basically Black and White and maybe grey.
It can also be done in color too. Using various contrasts and harmonies.
Graphic arts design was physical leafs of paper with relevant ink applied to it,
produced to a specific size that were precisely trimmed and pasted to another
larger piece of paper known as a flat or layout.

Digital Design:

Is done on a computer which is basically a drawing board, a triangle and a t-square.
It is more so akin to a drafting arm and table.
But one has the choice of typography and line, images in black and white or color.
All perfectly aligned: automatically; by the computer.
Now one human with; a computer, can do the artwork of 5 people.

The Printed Image:

Paper is white, it can: however; be any color.
Ink is black, it can: however; be any color.
Paper can have more than one color of ink applied to it at one time.
Most jobs for the printer are 2 colors, white paper with black ink.
Therefore a 3 color print job is seen by lay people to be 2 colors.

THOUGHTS ON DIGITAL PHOTOGRAPHY

With the advent of the digital light room (what was once known as Data Processing)
The possibility of ink on paper became light on the computer screen,
at the push of some buttons and some lengths of wire.
In house image sizes for digital images; 8"x10", 5"x7", 4"x6", 3.5"x5", wallet (Approximately the size of a wallet card or 2.5"x 3.5") (INDUSTRY STANDARD SIZES).
The digital color prints are ready about 4 hours after I get home. (The ink needs to dry before I can trim the prints.)
"Ask about custom, special packages; mattes, multi-picture mattes, pictures in frames and albums available from local distributors, stores and catalogs."
The more pictures I take; the faster you get them back, with film. For digital the fewer pictures I take; the faster you get them back,
I own a digital Nikon L-26 still camera with limited video, a Nikon D40 digital SLR, a Nikon D-5000 Still and Video Camera (up to 20 minutes in length) and a Nikon D-5001 camera (Tested but never used for an assignment.
Digital portraits anytime there is enough light, Rembrandt lighting for portraits after dark.


One preliminary contact appointment free for; engagement, anniversary or portrait clients . Questions call me at home. Serving La Crosse for more than 40 years.
Model contract/release required, you must be 18 or the signature of a parent is required. Artists; musicians, studio operators, agent representatives,
radio personalities, writers, authors, publicists, celebrity entertainers, event promoters, accountants, merchants,
especially interested in young (you must be 18 years of age) female fitness enthusiasts, personal trainers, bodybuilders and welcome! to anyone not listed.

$158.11 X 158.11 = ~$25,000.00
365 ÷ 158 = 1.6 days at $158.oo
$us 40.oo per hour for travel to sites or $500 per diem standard rate.
Digital portraits and photography at the current rate of 40˘/.sq.in.

Description of capabilities:
35 mm. film and digital photographic cameras; with an array of lenses and other accessories such as color correction, circular and linear polarizers, close up and star filters,. A monopod, a table top tripod, two camera tripods, a copy stand, a set of lamps and daylight bulbs, transoms for each lamp and some umbrellas, a few backgrounds with 2 transoms and a cross bar, the wiring harness for the lamps and a garage to keep the studio equipment in. I work images to 8X10" prints (larger sizes available at processor, at premium cost) I am an EM class typographer and I know how write and type. I have a type design book for the client to choose a type-face from, provided that the chosen type-face is supported by the typesetting program that I create with. For use as letterstock and envelopes or business/calling card design, advertisements, flyer handouts, coupons, other types of paper literature, logo design photography typography.

Fees: All photographic assignments have a fee component, Expense components and a camera use fee (sometimes called a sitting fee).
The fees cover the costs to my business for Salary, Overhead, Expenses, Training,
Management, Solutions, Materials and Profit. The expense component
is anything purchased to further the assignment to completion. I accept deposits to secure
my services for a particular Day: Date; Time, Location…
Choices of the file pixel size: and quality; quantity, are the next components.
Types of image manipulation; dimensions reduction or enlargement, tinting, dots per inch manipulation.
Types of image options: the addition of text in one of many fonts of type, I have a type-face example book.
Using a photograph as a background.
To put the logo and the name of the business owner, his business’ location, telephone number, E-Mail address,
business web-site address or maybe his cell phone number and a photo-portrait…
After writing this I must say that every piece of paper has 2 sides.